Stop The Beauty Madness

There comes a time when you have simply had enough

Enough of the impossible standards. Enough of the "ideal" image. Most of all, enough of the feeling of NOT ENOUGH when it comes to your own beauty. There also comes a time when an entire culture of women have had it. When blogs and ad campaigns and AS-IS selfie pictures start to change the rules of the game.

That time is now. That culture is this culture.

Today, there is more than a choir singing out the truths of true beauty. There is a great groundswell and the numbers are rising daily. We are a new tribe, and we know it is time to take back the streets-OUR streets. We know that begins with lifting our self-esteem, our self-imposed standards of worth, and honoring our deepest truths about what it means to be "enough."

We are not only working towards this change. We are witnessing this change. We women KNOW we are done with competing, done with comparing, and done with playing the ugly/beauty game. We are waking up from the crazy beauty hypnoses we have been under.

We are determined to Stop The Beauty Madness in our ourselves, our mothers, our sisters and our daughters.

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'Stop The Beauty Madness' Brands Ads With Brutally Honest Messages

It's a psychological itch that the most enlightened, successful and even beautiful women still tend to scratch: if I look better, I am better. Now one campaign is trying to convince others to break free from that line of thought. The Stop The Beauty Madness campaign wants you to "feel like you've been socked in the gut" when you see its jarringly frank ads, says its founder Robin Rice.

Stop The Beauty Madness is a series of 25 advertisements branded with honest messages that highlight the true "madness" involved in creating and meeting beauty standards. Rice, an author and the founder of Be Who You Are Productions, started the campaign to challenge an internalized belief that a woman's beauty determines her value.

Read more (The Huffington Post). It's worth it!